Search Engine Optimization: A Starter Guide – Titan Digital

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Search Engine Optimization: A Starter Guide

In the immortal words of a fictional racecar driver, Ricky Bobby, “If you’re not first you’re last.”.  Ranking your website is kinda the same. Although you don’t have to be first to reap the benefits, you definitely don’t want to be last.

 In this blog, we will discuss five Search Engine Optimization techniques you can use to improve your website ranking. These techniques can be implemented, and they can make a big difference in your search results. 

Now you may be asking yourself why would a marketing agency give this information away??? See number 5…. 

1. Go all IRS on your website with an audit! 

Using a magnifying glass on a website would be silly, but you get my point.

Not all audits are bad. In this case, they will actually tell you what you need to fix. The first step in improving your website’s ranking is to perform a website audit. This will help you determine which areas need improvement and allow you to make the necessary changes. You can use tools like Google Analytics, SEMrush, and Moz to help you with your website audit.

Once you have completed the audit, make a list of the areas that need the most improvement. Then, focus on making changes in those areas. It may take some time to see results, but be patient and keep at it. You will eventually see an improvement in your website’s ranking.

2. You Don’t Know What You Don’t Know

I know this saying is a contradiction, but stock photos had this guy so I went with it.

Do your research, keyword research is a crucial part of SEO. It helps you find the right keywords to target, and it can also help you create valuable content that will help you rank higher in search engine results pages.

There are many different tools and methods you can use for keyword research. Some popular options include Google AdWords Keyword Planner, Moz Keyword Explorer, and SEMrush Keyword Research Tool.

When doing keyword research, make sure to focus on long-tail keywords. These are keywords that are more specific and less competitive than short-tail keywords. They tend to be more effective at driving traffic to your website and improving your search engine ranking.

3. Create Valuable Content ( Just Like This! ) 

We all work from home now ….. let’s assume this is me and I’m not a middle-aged fat guy eating a hot pocket over the sink between paragraphs.

One of the best ways to improve your website’s ranking is to create valuable, informative content. This content should be relevant to your target keywords and offer something of value to your audience.

When creating content, make sure to use keyword-rich titles and descriptions. This will help your content rank higher in search engine results pages. In addition, try to format your content in an easy-to-read way. Use subheadings, lists, and images to break up your text and make it easier for readers to digest.

4. Keep track of your progress and continue making changes.

After you have implemented these optimization techniques, it is important to keep track of your progress. Use tools like Google Analytics to see how your website’s ranking has changed over time. If you see a decline in your ranking, make sure to adjust your approach and continue making changes.

5. Hire a professional! 

Hey, look it’s us!!!

SEO is a complex and ever-changing field, and it takes an investment of time or money to pay attention to all the parts and pieces and get it right. Sometimes it’s going to be better for your business to just let the pros take control.  Titan Digital is a leading digital marketing agency that specializes in search engine optimization (SEO). WE have a team of experienced SEO experts who can help you improve your website’s ranking and get more traffic. 

We have made it to the end! I hope this helps you realize some basics of SEO and how to improve where your website shows up in the google search. 

In addition to SEO, Titan Digital also offers other digital marketing services, such as social media marketing, email marketing, and more. If you’re looking for help with your digital marketing efforts, Titan Digital is a great option.

Titan Digital provides marketing services to businesses all throughout the United States. If your business needs digital marketing help Contact Us today.